Strategy · Product · Design

We help you find product fit and grow toward your exit

Fractional product and design leadership help for small teams in startups. Player-coaches for research and innovation teams in bigger companies.

Let's talk

What kind of work we take on

A track record of product design help that drives exits

  • DemandTec acquired by IBM
  • Ithority acquired by Opus360
  • CastIron acquired by IBM
  • M-Factor acquired by Signal Demand
  • Vontu acquired by Symantec
  • Skype ECS (internal experimentation and configuration service ) Widespread adoption across skype and key teams at Microsoft
  • MarkMonitor acquired by Thomson Reuters

A track record dealing with unusual and difficult roadmap and design challenges involving complex systems

We’ve had the privilege of exploring first-of-a-kind product and system design that many PMs and designers never touch in a career.

Process

An engineering-biased approach to design. Build to learn and settle arguments with data

With complex visualization or process, we learn faster with real data in place. As a result we start with engineered prototypes, test often, focus on what drives usability and utlity, then finish with professional visual polish.

Research deliverables mix experiential with decision tools

We’ll make the journey maps and personas. We will also insist on taking key stakeholders with us on the process of interviews or user tests- as the shared dirct experience helps decision making and consensus.

Go all the way

We’ve found over time that follow-thru is important above all else - we will sit with you from initial concept thru however many iterations happen to drive fit.

No 'OMG How many hours?!' billing surprises

Start with an affordable fix-fee ‘get to know you project’, then move to a monthly, fixed retainer with high-level but measureable objectives. This provides for the budget consistency you need as variables, projects, and priorities shift.

What partners say

Who we are

Get in touch